Free ยท No pitch attached

Find out what your funnel is actually leaking.

I opt into your offer as a real lead, watch what happens for 72 hours, audit the backend behind it, and send you a written breakdown of every gap I find with a dollar figure attached.

Run my teardown
Two minutes to request. About a day for me to run. You get one email.
$300ka month in cash collected, backend is mine
2,633registrants found never booked in one audit
6,858replies nobody had ever seen
4 yrson the phones before I built any of it
Why this is not already handled

Nobody’s contract covers this

You probably already have people. A growth partner, a media buyer, a creative team, someone coaching the floor. Most of them are good at what they do.

Every one of them is pointed at the front of the business. Nobody is pointed at what happens after the lead arrives. Not because they are bad at their jobs, but because it was never in anyone’s scope. Ads bring leads in. Closers close them. The machine in the middle belongs to whoever had a free afternoon, and then that person left.

That layer is what I own. It was never in your growth contract and it was never going to be, because the people writing those contracts are not thinking about whether your processor and your reporting agree at 2am.

●Whether every lead who opted in actually reached your CRM, and how you would know if they did not
●What happens to a no show at hour three, not day three
●Whether the number a rep typed into a form matches the money that actually landed
●Who gets called, when, by whom, and whether two people are calling the same person
●Whether the dashboard you check every morning is telling you the truth
●Whether your ad platform knows which leads actually paid, or is still optimising on form fills
●What breaks the day the person who built it stops answering
How it works

Three steps, and you do almost none of them

This is not a discovery call in disguise. I do the work first and you get the findings whether or not we ever speak.

STEP 01

I become a lead

Burner email, burner number. I opt into your funnel, register for the webinar, book a call, then deliberately no show. Then I wait and log every single thing that reaches me, and everything that does not.

STEP 02

I read the machine

What your funnel does from the outside tells me what your CRM, your automations and your follow up are doing on the inside. Fifteen years of this stack looks the same from the outside once you know where to look.

STEP 03

You get the number

A written breakdown of each gap, ranked, with what it is costing you a month based on your own volume and price point. Fix them yourself, hand it to your team, or ask me. Genuinely up to you.

“A six figure month was being tracked as eleven thousand dollars. Nobody in the business knew which number was real.”

What I found on day one inside a coaching offer now collecting $300k a month in cash. Every dollar is captured, reconciled and visible the same day.
What I check

The places money actually goes missing

Not a generic marketing audit. These are the specific failures I have found and fixed inside live offers with real sales floors.

●The capture gap. How many people sign up versus how many actually reach your CRM. On one audit that was 600 in and 300 arriving.
●Speed to lead. How long a real human waits before anything happens, and whether anything happens at all.
●No show recovery. What reaches someone who registers and does not turn up. Usually nothing, and it is usually your cheapest money.
●The dead pool. People who raised a hand and were never booked. They sit in every CRM I have ever opened.
●Unseen replies. Inbound texts and DMs that nobody on your team ever sees because the inbox is not the one they work from.
●Double dialing. Whether two of your setters are calling the same lead, and whether anyone is calling outside that lead's own hours.
●Reporting truth. Whether the numbers your team reports and the money your processor actually took agree with each other.
●Rep accountability. Whether what a rep types into a form is the thing you are paying commission on. It usually is.
●Ad feedback. Whether your closed deals ever get sent back to the ad platform, or whether it is still optimising on opt-ins and buying you form fillers.
●True cost per client. What a closed customer actually costs you once the spend is measured against collected cash, not platform reported conversions.
The part that compounds

Your ad platform has never seen your best customers

Every week your CRM learns something the ad platform never finds out. Who closed. Who did not. Who paid in full and who went on a plan. Who took the top package and who took the cheapest one to get in the door.

None of that goes back. So the algorithm keeps optimising on opt-ins, treats a $15,000 paid in full exactly the same as a $2,000 plan that may never finish collecting, and spends your budget finding more form fillers. I close that loop and send the segments back every week.

●Closed, paid in full, top package. Your single most valuable list. It becomes the seed for lookalikes instead of a list of everyone who ever gave you an email.
●Closed on a payment plan. Tracked separately, because collected cash and contracted revenue are not the same thing and your ad platform cannot tell the difference.
●Closed on the entry package. Useful, but not who you want more of. Optimising on this quietly drags your average order value down.
●Showed and did not close. Retargeting that knows they already spoke to a closer, instead of showing them the opt-in ad again.
●Existing customers, suppressed. You stop paying to advertise at people who already bought.
●Refunds and chargebacks, removed. Otherwise you are teaching the algorithm to find more of them.

“Which campaign brought the buyers who paid in full?”

Most offer owners cannot answer this. The platform knows which campaign produced a sale. Only the CRM knows what that sale was worth, whether it collected, and whether it stuck. Joining those two is where the real ad decisions get made, and it is the report you get every week.
Honest qualification

This is worth your time, or it is not

WORTH IT IF

  • You are doing $30k a month or more
  • You have setters, closers, or both on the phones
  • You run a webinar, a VSL, or paid traffic to an application
  • You just turned ads on, or are about to
  • Your ops person left and nobody picked it up
  • You ask someone else what your numbers are

NOT WORTH IT IF

  • You are under $30k a month, there is not enough volume to leak
  • Nobody gets on the phone, it is all self serve checkout
  • You are ecommerce or a local service business
  • You already have a full time ops hire who owns this
  • You want someone to run your ads or write your copy

Let's find your leak

Eleven questions, about two minutes. I need the link to your funnel so I can actually run it. Everything else just makes the teardown sharper.

Run my teardown
Free. One email with the findings. No sequence, no list, no pitch unless you ask for one.